Free Seminars
Canada/Manitoba Business Service Centre
Search Engine Optimization (SEO)
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Seminar Summary: |
Search Engine Optimization (SEO) Learn how to make your pages better optimized for search engines. Participants will learn how to avoid common mistakes that prevent search engines (or visitors) from finding their sites. These techniques will make your pages more "search engine friendly", but will also make your pages more usable and navigable. NOTE: Clients are encouraged to take the "Search Engine Marketing" session on August 17 to maximize their learning. |
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Date and Registration: |
2009 Dec 18, 10:00 AM - 12:00 PM Call (204) 984-2272 or 1-800-665-2019 to register for this or any other seminars by phone. |
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Cost: |
FREE |
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Facilitator: |
Brent Scott has been a multi-media Web designer since 1998, specializing in cutting edge content with advanced Flash and Dynamic HTML. He divides his work between his company, ScottMedia, and teaching at various universities, colleges, and businesses with Lanoie.com. He brings to the classroom his years of practical experience in the Web design field. Brent is a well-rounded instructor who teaches such topics as JavaScript, Advanced JavaScript, Flash, Advanced Flash, Search Engine Positioning, Internet Fundamentals, XML, XHTML, Photoshop, Dreamweaver, and more. |
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Materials: |
To be given at the seminar. Please register early so we have enough notice to print copies for everyone.
Optional book resources are here. |
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Additional Information: |
These seminars are limited to 50 people, and can fill up quickly. Please register early to ensure you will have a place and a copy of the handouts. Phone: (204) 984-2272 or 1-800-665-2019 Hours: 8:00 a.m. to 4:30 p.m. Monday to Friday Fax: (204) 983-3852 Hearing Impaired TTY: 1-800-457-8466 250 - 240 Graham Avenue, Winnipeg, MB
Mailing Address: P.O. Box 2609, Winnipeg, Manitoba R3C 4B3 Web: http://www.canadabusiness.ca/eng/ E-Mail: manitoba@canadabusiness.ca All CMBSC seminars, listed by date: http://events.ebsc.ca/events_bydate.aspx
Not in Winnipeg? Not a problem! C/MBSC does remote video conferencing. |
Learning Outcomes
- The basic concepts of how search engines work
- Why common SEO approaches fail
- How designing for users helps with conversions
- Why common Web sites fail to rank well
- Terms of the industry
- Where to look for more information
Prerequisites
The following may be helpful before taking this seminar:
- A general understanding of computer and internet technology
- Ability to create/edit Web pages would be helpful
Course Format
This seminar will be informal, allowing questions from participants at any time so the topics can be tailored to the needs of the people attending.
Resources
Here are some resources that you may find related to the seminar.
Keywords
- Google External Keyword Tool
- SEO Tools Keyword Suggestion Scraper Tool
- Google Search-based Keyword Tool (Beta)
- SEO Chat: SEO Tools - Keyword Suggestions for Google
- SEOCompany.ca 12 Keyword Suggestion Tools
- SEOBook New Google AdWords Keyword Suggestion Tool
Free SEO Online Tools
- WebConfs Keyword Density Checker
- WebConfs Keyword Playground (Keyword Suggestions)
- WebConfs Search Engine Spider Simulator
- WebConfs Tool for checking page similarity
- SelfSEO Check Google PageRank without a toolbar
Instructions for disabling JavaScript and Images
- Disable JavaScript and Images in Mozilla Firefox
- Disable JavaScript in Internet Explorer 5 and up
- Disable Images in Internet Explorer
Considerations
Please consider turning off any cell phones and pagers while in lectures or seminars. If you need to be available (on call for work, for example) please set your cell/pager to vibrate. Also, please remember that checking email, typing instant messages, or surfing the Web may be distracting to others.
More Information
Here are links to more information that you may find helpful:
- Winnipeg Transit
- The Winnipeg Transit site includes links for fares, the free Downtown Spirit service, schedules and more.
- Exchange District BIZ
- The Winnipeg Exchange District BIZ site has maps and information about the area around our campus.
- Downtown Winnipeg BIZ
- The Downtown Winnipeg BIZ site includes links for parking, restaurants, and the BIZ Patrol.
Notice
The contents of this page are given as a guideline only and are subject to change.
Free Seminars - Canada/Manitoba Business Service Centre - e-Business - [ Search Engine Optimization (SEO) ] -
Description - Outcomes -

